What originally inspired you to open a yoga studio?

How long has your studio been open? What's your studio's story?

What style(s) of yoga does your studio offer?

What makes your teachers unique? 

What's your favorite part about running a yoga studio? 

How many students typically attend your classes during peak times? Off-peak times?

What's the maximum capacity for your largest/smallest class spaces?

What's your biggest frustration with filling classes right now?

What have you tried to attract more members? What worked/didn't work?

How do you currently describe your studio when someone asks what makes it different than other studios?

What is your studio's online presence? Please provide links. 

Website:
Facebook:
Instagram:
TikTok:
YouTube:
Google My Business: 
Other:

Describe your best member ever - what made them ideal for your studio?

What transformations do members experience through your studio?

What type of person thrives most at your studio? (Demographics, mindset, goals)

What problems do your ideal members have that your studio solves for them?

What do members say about your studio after class or in reviews? (Actual quotes if possible)

What's your studio's superpower - the thing you offer naturally that others struggle with?

Complete this: "Members choose our studio over others because..."

What would "success" look like for your studio in 12 months?

What's your biggest fear about marketing your studio?

What stops you from talking about your studio more confidently?

If you could wave a magic wand and change one thing about your studio business, what would it be?

What monthly revenue would allow your studio to thrive without financial stress?

How far are you from that goal?

What's your current average monthly membership revenue vs. drop-in revenue?